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Information Technology News iPhone fever drives Apple's web site traffic
Information Technology News iPhone fever drives Apple's web site traffic | iPhone fever drives Apple's web site traffic |
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| by Stuart Corner | |
| Friday, 13 July 2007 | |
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Google continues to lead as the most popular property, reaching almost 70 percent of Internet users. Both Google and the second-leading property, Microsoft, increased their number of unique visitors by two percent from April to May. The top three properties each boasted more than 20 average visits per visitor in May: Google with 27, Microsoft with 23, and Yahoo! with 22. Apple was 10th in the ranking with 121.5 million unique visitors in May and an average of 15.7 visits per visitor. Growth was much higher among less popular site. In the top 100 the fastest growing was retailer Ciao with a 31.0 percent increase in unique visitors to 29.6 million. According to comScore this was "brought about in large part by the occurrence of Mother's Day and the onset of the summer holiday season." Results from the comScore World Metrix service show that there were 772 million people online worldwide in May (defined as those individuals age 15 or older who accessed the Internet from a home or work location), an increase from 766 million in April, representing a 16 percent penetration of the worldwide population of individuals age 15 or older.{moscomment}
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