Home Mobility Optus mum on rumours of moving Virgin Mobile users to its platform

Optus mum on rumours of moving Virgin Mobile users to its platform

Australia's second biggest telco Optus is unwilling to comment on what it characterises as "rumour and speculation" that it will be moving all customers of its Virgin Mobile subsidiary to its own platform and retiring the brand.

An Optus spokesperson told iTWire in response to a request for comment that, "At Optus, we continually review our business model to ensure we’re working in the best way possible to meet our customer's needs and achieve our goals."

However, industry sources said that the talk that Optus was beginning the migration of Virgin Mobile customers to the Optus brand were more than just a rumour.

And, they added, after that the Virgin Mobile brand would cease to exist in Australia.

The Optus spokesperson added: "Optus does not comment on rumour and speculation."

The spokesperson also indicated that even if there were such changes afoot, they would not be canvassed in the media.

"While we don’t have any changes to announce today, if there are changes, our priority is to talk directly with our employees first, and anyone who might be affected by any proposed changes," the spokesperson said.

Given that Virgin Mobile sells through more than 73 retail outlets, including flagship stores in Perth, Sydney, Adelaide, Canberra, Melbourne and Brisbane, as well as via telesales and online, closure would mean that hundreds of jobs would go.


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Sam Varghese

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A professional journalist with decades of experience, Sam for nine years used DOS and then Windows, which led him to start experimenting with GNU/Linux in 1998. Since then he has written widely about the use of both free and open source software, and the people behind the code. His personal blog is titled Irregular Expression.


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